Entre Pierre & Terre

Rebrand initiated by the design of a series of sparkling ciders for Entre Pierre & Terre, an orchard and distillery in the province of Québec led by a passionate producer with roots in the old continent.

The result is a blend of the typographic flair of traditional French labels with playful elements, suggesting a quality and lively product.

This new visual approach proved to be effective: the ciders sold much faster than previous seasons, at a higher price point, honouring the quality of the product.